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Brand Strategy | Branding

Are You Competing on Price or Value?

Many small business owners make the mistake of thinking that competing on price is the only way to succeed in a crowded market. However, this approach often leads to a race to the bottom, where businesses end up devaluing their own products or services. In this article, we'll explore the difference between competing on price versus value, and why it's essential to focus on delivering value to your customers instead of simply trying to undercut the competition.

Your Brand Archetype

Take my FREE quiz to uncover your brand archetype in just minutes! Use the results to connect, captivate, and convert with strategic design.

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Your brand archetype

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Brand Strategy | Branding

Are You Competing on Price or Value?

Your Brand Archetype

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Your brand archetype

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Shop

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Tag: customers

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Brand Strategy | Branding

Are You Competing on Price or Value?

Your Brand Archetype

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